Salesforce has been busy, as it recently unveiled an amazing AppExchange listing revamp making it easier for customers to find apps that extend the platform. Salesforce also announced new research from 3,500+ customers that shows significant value derived by customers across the entire organization.
According to new research from Salesforce, it’s a great time to be a customer:
Why Adopt Digital Transformation
During these volatile economic times, reducing costs related to IT, customer acquisition, and support are critical for companies looking to weather the storm. It’s also helpful for forward-looking leaders that realize now is the time to adopt a cloud technology strategy to capitalize on the next market upswing. Add increased employee productivity and better process automation into the mix and you have a winning business formula for any market climate.
To encourage more companies to adopt digital transformation and shift to the cloud, Salesforce has accompanied this research with two interesting new bundled offerings:
Salesforce describes the benefits of Customer 360:
“With automation, intelligence, and real-time data built directly into best-in-class applications for sales, service, marketing, commerce, analytics, and IT teams, now every company can exceed customer expectations. And, making the Salesforce Customer 360 more accessible than ever, Salesforce today released the Sales Productivity Bundle and Service Efficiency Bundle to help customers automate to lower costs, drive efficient growth, and consolidate their front office on a single trusted platform.”
Ascent Solutions Operations 360 Bundle
For companies that manage inventory, we’d like to take this powerful Salesforce bundle one step further by offering an additional product bundle called the Ascent Solutions Operations 360 Bundle to connect the front AND back offices. This bundle enables companies of all sizes to simplify a complex B2B, B2C, or B2B2C commerce stack onto a single source of truth platform by adding three native AppExchange solutions for:
- End to End Salesforce Native ERP via Ascent ERP
- Barcode Labeling via Label Anything
- Financials Management via Ascent Financial Platform (AFP)
Ascent Solutions Operations 360 Bundle* enables Salesforce customers to add operational benefits to an already powerful Customer 360 value proposition. How does Operations 360 work? Here’s a diagram that shows some of the powerful cross departmental benefit for companies that strive to achieve it: