The pandemic was a business-altering event for companies across industries. For leaders looking to future-proof their business, identify new revenue streams, and take advantage of technology to drive operational efficiency, servitization provides a timely and strategic path forward.
Especially when considering recent research from Salesforce in a survey of 750 companies across the globe. A key insight being C-suite leadership priorities have shifted directly as a result of 2020 volatility. In particular, leaders are now more focused on an approach for:
- New service offerings to generate incremental revenue or recover lost revenue
- Moving to the cloud to support unique emerging business models
- Digital transformation as a roadmap for long term success
- ERP upgrades to improve operations, customer satisfaction, and revenue